Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Agria Potato Prices
Agria potato prices reflect a variety-specific processing market where dry matter, fry performance, size, quality, storage, and recovery can matter as much as the field price. MassGain pairs regional market evidence with plant-quality and recovery inputs so processors can compare cost per saleable output, not price per tonne alone.
Market Data
How to read this market
Agria potato prices represent a variety-specific market valued for dry matter, frying performance, color, size profile, and suitability for fries, wedges, and other processed products. Prices can vary by production region, crop yield, seed availability, quality, storage condition, delivery timing, freight, and processor demand.
MassGain helps processors compare Agria offers with regional processing-potato benchmarks, historical spreads, crop timing, and supply conditions. The market price should then be combined with plant recovery, defects, freight, and quality performance to estimate delivered cost per usable finished output.
Data Module
Agria price context
VarietyAgria processing potatoes
Qualitydry matter, size, color, and defects
Regionproduction and sourcing market
Storage and deliveryseasonal condition and timing
Decision usespot purchase, contract, and plant-cost review
Analysis
Why this matters
Agria economics are quality-adjusted. A lower price per tonne can be more expensive if weaker dry matter or defects reduce recovery, while a premium lot can create lower finished cost through better processing performance. Regional scarcity should therefore be evaluated together with plant yield rather than treated as a standalone commodity premium.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 10, 2026Latest MassGain publication
Potato prices quiet at $30/cwt as regional harvest damage buzzes beneath the surface
Market indicators are stable, but reporting from Europe and select growing areas shows real, localized crop stress — a reminder that steady headline prices can mask uneven physical risk.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This is for food processors, fry manufacturers, packers, and ingredient buyers that need to benchmark Agria potato prices against the conditions that determine usable processing value. Agria is often selected for its dry matter, frying performance, color, and suitability across fries, wedges, and other processed formats, so a simple fresh-potato average may not represent the commercial market. Prices can vary with regional acreage, seed availability, crop yield, size profile, specific gravity, storage condition, quality tolerances, delivery timing, and freight. MassGain’s potato data suite helps processors place Agria quotes within the correct regional and historical context.
For a processor, the relevant comparison is usually delivered cost per usable finished output. A lower Agria price may be offset by weaker dry matter, greater defects, longer transport, or poor storage performance. MassGain supplies the external market layer—regional prices, supply signals, crop timing, and risk indicators—while the plant adds its own recovery, line efficiency, oil use, waste, and quality data. This helps distinguish a genuine variety premium from a localized shortage or supplier-specific term.
The intelligence can support spot buying, seasonal contracting, inventory valuation, sourcing between regions, and product-cost planning. MassGain does not certify a lot’s processing performance or replace laboratory testing. It provides an independent benchmark that lets buyers compare Agria offers more consistently and explain why nominally similar prices may produce very different factory economics.
Use Case
A frozen-potato processor compares Agria offers from two regions for a seasonal wedge program. The lower-priced source requires longer freight and has less consistent dry matter, while the higher-priced regional source has stronger historical recovery. MassGain confirms that the regional premium is aligned with tighter suitable supply rather than an outlier quote. After combining the benchmark with plant yield and logistics data, procurement awards core volume locally and uses the distant source only as flexible backup supply.
FAQs
What affects Agria potato prices?
Regional supply, acreage, yield, dry matter, size, quality, storage, freight, delivery timing, and processor demand can all influence value.
Why compare Agria offers by usable yield?
Differences in dry matter, defects, recovery, and freight can make the lowest price per tonne more expensive at the factory.
How can MassGain support Agria sourcing?
It provides regional benchmarks, historical spreads, crop timing, and supply-risk context for comparing offers and origins.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.