Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Canadian Potato Farm Value
Canadian potato farm value measures producer-stage crop value under the source's stated methodology. Growers, lenders, and analysts can separate changes in production, realized price, crop use, and provincial mix while keeping revenue distinct from profitability.
Market Data
How to read this market
Canadian potato farm-value data measures producer-stage crop value under the source's stated methodology, with the market object segmented by province, crop use, crop year, production, and unit value. It is a revenue measure rather than a profitability measure.
Use the data to separate changes caused by production, realized price, product mix, and provincial composition. Compare farm value with acreage, yield, amount sold, contracts, and downstream demand before drawing conclusions about grower economics.
Data Module
Canadian Potato Farm Value
Market objectproducer-stage crop value
Primary measuresfarm value, production, unit value
Key dimensionsprovince, crop use, crop year
GeographyCanada by province
Commercial usegrower revenue analysis
Compare withcosts, yield, prices, product mix
Analysis
Why this matters
Canadian farm value can rise because there are more potatoes, higher prices, or a shift toward higher-value products. None of those necessarily means margins improved.
Commercial interpretation should separate revenue drivers from production and financing costs, and avoid using the national total to describe every province.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 16, 2026Latest MassGain publication
Potato market steady for now; Russia’s smaller crop is the salient risk
Spot prices are flat and USDA terminal reports read ‘market steady,’ but a renewed forecast for a smaller Russian harvest and recent regional harvest stress leave seasonal import timing and storage losses as the key uncertainty.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This page is for Canadian growers, processors, lenders, procurement teams, and analysts that need to understand Canadian potato farm value. Farm value measures the value of potatoes at the producer stage under the source’s stated methodology and may combine fresh, processing, seed, and other uses. MassGain helps users separate total value, average value per unit, and variety or provincial differences.
The suite compares farm value with harvested area, production, yield, amount sold, contract coverage, crop quality, regional prices, and downstream demand. Growers can benchmark revenue performance. Lenders can evaluate crop-income sensitivity. Processors can understand whether higher farm value reflects larger production, stronger prices, or a change in product mix. Analysts can compare provinces without assuming identical market channels.
Farm value is not the same as grower profit because production, storage, freight, and financing costs remain. National totals can also conceal sharp provincial differences. MassGain documents definitions, revisions, units, and crop periods and provides the physical-market framework needed to interpret Canadian farm value as a revenue measure rather than a complete profitability conclusion.
Use Case
A lender sees Canadian potato farm value reach a record and assumes grower margins improved. MassGain separates production growth, price changes, provincial mix, and input costs. The increase is concentrated in one processing province, while another region’s returns remain under pressure.
FAQs
What does Canadian potato farm value measure?
It measures the reported value of potato production or sales at the producer stage under a defined methodology.
Is farm value the same as profit?
No. Seed, fertilizer, labor, machinery, storage, land, freight, and financing costs still must be deducted.
How does MassGain explain changes?
It separates acreage, yield, production, prices, product mix, provinces, sales, and revisions.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
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Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.