Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Farmgate Potato Prices
Farmgate potato prices reflect producer-level value before downstream freight, packing, processing, storage services, and distribution margins. MassGain organizes farm-level observations with regional supply and historical context so growers can benchmark sale decisions and buyers can build a transparent delivered-cost bridge.
Market Data
How to read this market
Farmgate potato prices reflect producer-level potato value before downstream freight, packing, processing, storage services, and distribution margins are added. The market basis should preserve region, variety, grade, quality, crop timing, storage condition, contract status, loading terms, and volume because those factors can create meaningful differences between farms and districts.
MassGain organizes farmgate observations with regional supply and historical context. Growers can use the data to evaluate sale or storage choices, while buyers can start with the farm value and then add freight, shrink, handling, and quality adjustments to compare delivered sourcing alternatives.
Data Module
Farmgate price context
Producer valueprice at the farm-level transaction point
Regiongrowing district and local market
Product basisvariety, grade, and quality
Crop and storagetiming and condition of supply
Commercial termsvolume, loading, and contract status
Decision useselling, procurement, and delivered-cost analysis
Analysis
Why this matters
Farmgate prices can diverge between regions because crop size, local demand, storage, variety, quality, and access to processors or freight are different. Those differences do not automatically create an arbitrage opportunity because the delivered buyer must absorb transportation, shrink, handling, and specification risk.
MassGain helps users separate producer-level market movement from the downstream cost bridge. For growers, that makes storage or sale decisions easier to benchmark; for buyers, it shows whether a low farmgate quote still creates competitive landed economics. A farmgate benchmark is therefore most useful when the transfer point and product basis are explicit.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 10, 2026Latest MassGain publication
Potato prices quiet at $30/cwt as regional harvest damage buzzes beneath the surface
Market indicators are stable, but reporting from Europe and select growing areas shows real, localized crop stress — a reminder that steady headline prices can mask uneven physical risk.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This is for growers, merchants, packers, processors, and supply-chain teams that need to understand farmgate potato prices at the point where potatoes leave the producer, before downstream freight, packing, storage services, processing, or distribution margins are layered in. Farmgate values can vary sharply by region, variety, grade, quality, crop timing, storage condition, contract status, and the buyer’s responsibility for loading and transport. MassGain’s potato data suite helps users compare those offers against regional benchmarks, historical ranges, supply forecasts, and current market signals so one isolated transaction is not mistaken for the broader market.
For growers, the benchmark supports decisions about when to sell, whether to store, and how to evaluate contract or spot offers. For buyers, it creates a clean starting point for a delivered-cost bridge. A lower farmgate quote may become more expensive once freight, shrink, quality risk, and handling are included, while a higher nearby quote may offer better usable value and supply reliability. MassGain helps teams separate farm-origin economics from logistics and service costs, making negotiations more transparent.
The data can inform purchasing approvals, crop budgets, inventory valuation, supplier comparisons, and regional sourcing strategies. MassGain does not determine the condition of a specific lot or prescribe the price a grower should accept. It provides an independent market reference that users can combine with inspection, yield, contract, and freight data to evaluate farmgate offers consistently.
Use Case
A packer compares farmgate offers from two growing districts for a seasonal retail program. The lower-priced district requires a longer haul and has a wider quality range, while the nearby growers quote a modest premium with tighter grade consistency. MassGain confirms that both offers are reasonable for their regions. After adding freight, expected shrink, sorting loss, and delivery reliability, the nearby supply produces the lower packed-case cost. The packer secures core volume locally and uses the distant district only for flexible backup purchases.
FAQs
What is a farmgate potato price?
It is the value of potatoes at the producer level before downstream freight, packing, processing, storage services, and distribution costs are added.
Why do farmgate prices vary between regions?
Variety, grade, crop size, quality, storage, local demand, contract coverage, harvest timing, and freight access can create regional differences.
How should buyers compare farmgate offers?
They should normalize quality, volume, loading terms, freight, shrink, handling, and expected usable yield rather than compare the headline price alone.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.