Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Fresh Potato Prices
Fresh potato prices cover physical fresh, fresh-cut, prepared-food, and packing channels where variety, grade, size, maturity, storage age, origin, and freight shape value. MassGain helps processors compare like-for-like offers and then account for shelf life, bruising, sorting loss, and recovery.
Market Data
How to read this market
Fresh potato prices refer to physical potatoes sold into fresh, fresh-cut, prepared-food, packing, or related channels where variety, grade, size, maturity, skin finish, storage age, pack basis, region, and freight all affect value. They should not automatically be used as a benchmark for processing contracts.
MassGain helps processors compare fresh-market offers with historical ranges, crop timing, and regional availability. Buyers can then add freight, shelf life, bruising, sorting loss, and processing recovery to determine delivered usable cost rather than relying on the lowest raw quote.
Data Module
Fresh potato price context
Product basisvariety, grade, size, and maturity
Regiongrowing or shipping origin
Seasonharvest and storage age
Delivered basisfreight and pack terms
Decision usefresh-cut, prepared-food, and packing procurement
Analysis
Why this matters
Fresh-market economics are highly quality-sensitive. A nearby premium lot can outperform a cheaper distant lot if transport, shelf life, bruising, or trimming loss materially changes usable yield. The commercially relevant benchmark is therefore the price of potatoes meeting the processor’s actual specification, not the broad fresh market in isolation.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 10, 2026Latest MassGain publication
Potato prices quiet at $30/cwt as regional harvest damage buzzes beneath the surface
Market indicators are stable, but reporting from Europe and select growing areas shows real, localized crop stress — a reminder that steady headline prices can mask uneven physical risk.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This is for food processors, fresh-cut manufacturers, prepared-food producers, canners, and procurement teams that need to benchmark fresh potato prices against the quality and delivery conditions required by their operations. Fresh potato values can vary by growing region, variety, grade, size, skin finish, maturity, harvest period, storage age, pack basis, and freight. MassGain’s potato data suite helps buyers organize those differences alongside historical ranges, regional supply signals, crop timing, and market risk so a single merchant quote is not mistaken for a complete market benchmark.
For processors, the cheapest raw-potato offer is not always the lowest-cost input. A distant lot may arrive with less remaining shelf life, higher bruising risk, or a size profile that increases trimming and waste. A nearby premium lot may produce more usable output, reduce line interruptions, and protect finished-product quality. MassGain supplies the external price and availability context, while procurement and operations add freight, inspection results, recovery, storage life, labor, and reject data to calculate delivered cost per usable pound or finished case.
This supports seasonal contracting, spot purchases, supplier comparisons, inventory valuation, and crop-transition planning. Teams can identify whether a price move is broad, localized, grade-specific, or temporary and determine how much volume to commit at each stage of the season. MassGain does not certify individual lots or replace receiving inspections. It provides the independent market framework needed to evaluate fresh potato offers consistently and connect field-level prices to actual processing economics.
Use Case
A fresh-cut processor needs potatoes for a six-week retail promotion during the transition from stored crop to new crop. A local new-crop supplier quotes a premium, while a distant seller offers cheaper stored potatoes with a longer haul and shorter remaining shelf life. MassGain helps procurement compare regional prices, harvest timing, freight, expected trimming loss, and quality risk. The processor buys a limited local tranche for the most quality-sensitive products, uses inspected stored supply for shorter-cycle items, and shifts the remaining volume to new crop as regional availability expands.
FAQs
What determines fresh potato prices?
Region, variety, grade, size, maturity, harvest timing, storage age, quality, pack basis, freight, and local demand all influence value.
Why can the lowest fresh potato quote cost more in production?
Freight, bruising, short shelf life, trimming loss, inconsistent sizing, and rejects can raise the cost per usable finished unit.
How does MassGain help processors compare fresh potato offers?
It adds regional benchmarks, crop timing, historical ranges, and supply context that teams can combine with quality, yield, and logistics data.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.