Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Potato Annual Sourcing Plan
A potato annual sourcing plan maps forecast demand to suppliers, plants, growing regions, contracts, inventory, freight, and contingencies across the year. MassGain separates base and uncertain demand and highlights vulnerable crop-transition or storage windows so coverage decisions are time-specific rather than driven by annual totals.
Market Data
How to read this market
A potato annual sourcing plan maps forecast demand across suppliers, plants, growing regions, products, contracts, inventory, freight, and contingency options for the coming crop or fiscal year. The market object is the time-phased coverage plan rather than a single annual purchase quantity.
Use the data to separate dependable base demand from promotional or uncertain volume and identify which delivery windows need firm coverage. Connect contract resets, crop transitions, storage risk, supplier concentration, and alternate origins with plant and customer requirements.
Data Module
Potato Annual Sourcing Plan
ObjectTime-phased annual potato coverage plan
DimensionsProduct, plant, supplier, region, delivery period
Demand splitBase, promotional, uncertain volume
Coverage toolsContracts, spot, inventory, optional capacity
Commercial useBudget and continuity planning
WatchpointAnnual totals can hide vulnerable delivery windows
Analysis
Why this matters
Annual sourcing matters because adequate total volume does not guarantee adequate supply in the months, varieties, or regions that matter. A plan can be overcovered overall and still exposed during a late-storage or crop-transition window.
Firm and flexible coverage should therefore be allocated differently. Base demand may justify contracts, while uncertain volume can retain optionality unless physical market depth is expected to be weak.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 16, 2026Latest MassGain publication
Potato market steady for now; Russia’s smaller crop is the salient risk
Spot prices are flat and USDA terminal reports read ‘market steady,’ but a renewed forecast for a smaller Russian harvest and recent regional harvest stress leave seasonal import timing and storage losses as the key uncertainty.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This page is for procurement directors, processors, distributors, restaurant systems, and finance planners that need a potato annual sourcing plan. The plan translates forecast demand into supplier, plant, region, product, contract, inventory, freight, and contingency decisions across the coming crop and fiscal year. MassGain adds external benchmarks, crop and storage outlooks, supplier exposure, capacity signals, and historical seasonality to the internal demand and contract data used by the team.
A useful annual plan separates dependable base demand from promotional or uncertain volume and identifies which periods deserve firm coverage versus flexibility. MassGain helps map each product to its physical sourcing regions, assess concentration, compare contract and spot options, and model tight, base, and easing scenarios. Procurement can schedule tenders and nominations, finance can build region-specific budgets, operations can protect vulnerable delivery windows, and leadership can understand the tradeoff between cost and resilience. The plan remains updateable as crop, storage, supplier, or demand evidence changes rather than becoming a static once-a-year document. MassGain does not set corporate purchasing policy. It provides the market-intelligence framework needed to create a coherent, traceable sourcing program tied to the actual potato markets behind the business.
Use Case
A restaurant group plans next year's fries, hash browns, and wedges across four suppliers. MassGain maps contract resets, plants, sourcing basins, promotions, and late-storage risk. Procurement fixes core exposed-month volume, leaves post-harvest demand flexible, and reserves optional capacity with a second region.
FAQs
What belongs in a potato annual sourcing plan?
Demand, specifications, suppliers, plants, regions, contract timing, inventory, freight, capacity, budget, and contingency actions belong in the plan.
Why separate base and uncertain demand?
Reliable base volume may justify firm coverage, while promotions or growth may need flexible options.
How does MassGain keep the plan current?
It updates regional benchmarks, crop and storage risk, supplier exposure, capacity, and scenario assumptions as evidence changes.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.