Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Potato Contract Coverage Forecast
Potato contract coverage forecast shows how expected demand compares with committed volume, inventory, supplier capacity, delivery periods, and practical alternatives. MassGain adds crop, storage, price, capacity, and regional availability signals so restaurant procurement can identify vulnerable windows hidden by a strong annual coverage percentage.
Market Data
How to read this market
A potato contract coverage forecast measures how future potato-product demand compares with committed contract volume, inventory, supplier capacity, delivery periods, and practical alternate supply. Coverage should be mapped by product, supplier, plant, region, and month rather than summarized only as an annual percentage.
MassGain adds crop outlook, storage risk, regional availability, price scenarios, and processor capacity so restaurant procurement can judge the quality and resilience of its coverage. The forecast can identify vulnerable windows where optional or secondary volume is more valuable than additional full-year commitment.
Data Module
Contract coverage forecast
Demandexpected volume by product and period
Committed volumecontracted supply and call-off rights
Inventoryusable finished or raw coverage
Market riskregional crop, storage, and capacity conditions
Decision useoptional volume, contingency, and budget planning
Analysis
Why this matters
High annual coverage can still conceal a serious timing or concentration problem. A chain may be fully contracted in tonnes yet exposed during a late-storage month or dependent on one plant and region. The forecast should therefore measure when and where coverage exists, not merely how much has been signed.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 10, 2026Latest MassGain publication
Potato prices quiet at $30/cwt as regional harvest damage buzzes beneath the surface
Market indicators are stable, but reporting from Europe and select growing areas shows real, localized crop stress — a reminder that steady headline prices can mask uneven physical risk.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This is for QSR and restaurant procurement teams that need to estimate how much future potato demand is already protected by contracts and where uncovered exposure remains. A potato contract coverage forecast combines committed volume, contract periods, supplier allocations, expected demand, inventory, and regional supply conditions into a forward-looking view. MassGain’s potato data suite adds the external market layer—crop outlooks, price forecasts, storage risk, regional availability, and processing capacity—so buyers can judge not only the percentage covered, but the quality and resilience of that coverage.
Coverage can look adequate in aggregate while hiding important gaps. A chain may be fully contracted for annual tonnes but exposed during a promotional month, dependent on one plant, or covered by a supplier whose sourcing region faces delayed harvest or deteriorating storage. MassGain helps procurement map commitments by product, supplier, plant, region, and delivery period, then compare them with base, tight, and easing market scenarios. The forecast can identify when optional volume, alternate origins, or earlier nominations may be prudent.
This supports budget planning, supplier conversations, contingency sourcing, and decisions about fixed versus flexible commitments. Teams can update the forecast as demand, crop conditions, and contract performance change rather than treating coverage as a once-a-year calculation. MassGain does not guarantee supplier delivery or prescribe a universal coverage target. It provides a transparent framework for seeing where the restaurant system is protected, where it is exposed, and which market signals should trigger additional action.
Use Case
A multi-brand QSR forecasts twelve months of frozen-potato demand and appears 85% contracted. MassGain’s period-level analysis reveals that most uncovered volume falls in a late-storage window when the primary supplier’s region faces elevated quality risk. Procurement secures a small optional tranche from a second approved plant, advances selected nominations, and leaves lower-risk autumn demand open. The company improves continuity without paying a full-year scarcity premium on volume that is not actually exposed.
FAQs
What does a potato contract coverage forecast measure?
It compares expected demand with committed volume, inventory, supplier capacity, contract timing, and practical alternate supply.
Why can a high annual coverage percentage still be risky?
Coverage may be concentrated in one supplier, plant, region, specification, or vulnerable delivery window.
How does MassGain improve coverage planning?
It connects contract positions with crop, storage, availability, price, and regional-risk scenarios so gaps can be addressed earlier.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.