Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Potato Custom Benchmark
A potato custom benchmark creates an exposure-matched price or market reference for a clearly defined commercial need. MassGain specifies eligible product, quality, geography, delivery basis, transaction window, sources, weights, exclusions, and revisions and tests the result against actual purchases to reduce basis risk.
Market Data
How to read this market
A potato custom-benchmark dataset defines a price or market reference specifically matched to an organization's product, variety, grade, quality, geography, delivery basis, unit, market stage, transaction window, source set, weighting, exclusions, and revision policy. The market object is the governed benchmark and its eligible physical evidence.
Use the data to reduce basis risk between broad public indicators and actual purchases and to compare alternative methodologies against enterprise transaction history. Keep every component and adjustment auditable.
Data Module
Potato Custom Benchmark
Market objectexposure-matched price reference
Primary measuregoverned benchmark value
Key dimensionsproduct, region, basis, window
Commercial usecontracts and procurement analysis
Governanceeligibility, weighting, revisions
Compare withactual purchase exposure
Analysis
Why this matters
A custom benchmark can better track a plant's delivered high-solids potatoes than a broad farmgate index, but tailoring also creates governance risk if the methodology becomes opaque or self-serving.
Commercial interpretation should prioritize representativeness and stability over perfect historical fit. The benchmark reduces basis risk only when its basket and rules remain tied to real physical exposure.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 16, 2026Latest MassGain publication
Potato market steady for now; Russia’s smaller crop is the salient risk
Spot prices are flat and USDA terminal reports read ‘market steady,’ but a renewed forecast for a smaller Russian harvest and recent regional harvest stress leave seasonal import timing and storage losses as the key uncertainty.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This page is for procurement and market-intelligence teams building a potato custom benchmark matched to their actual exposure. MassGain defines the eligible product, variety, grade, quality, geography, delivery basis, unit, market stage, transaction window, source set, weighting, exclusions, publication schedule, and revision policy.
The benchmark can reflect a plant’s delivered raw purchases, a regional free-buy market, a potato ingredient basket, or another clearly bounded commercial need. Users can test representativeness against internal purchases, compare alternative methodologies, and see every component and adjustment behind the result.
Procurement can use the benchmark in negotiations and contracts, finance can explain variance, and governance teams can audit calculation and changes. MassGain does not declare a custom benchmark official, tradable, or universally representative. It provides a transparent construction and maintenance framework that minimizes basis risk between a broad public indicator and the potatoes the organization actually buys.
Use Case
A processor buys high-solids potatoes delivered to two plants, but available public prices are farmgate and broad grade. MassGain builds a custom benchmark using matched regional observations, freight lanes, quality adjustments, and plant weights, then tests it against actual purchases.
FAQs
What makes a benchmark custom?
Its basket, geography, terms, weights, methodology, and update rules are designed for a defined exposure.
How is basis risk reduced?
The benchmark is matched to the purchased product, quality, delivery, region, and commercial stage.
Can it be used in a contract?
It can support a contract after commercial and legal approval of the documented methodology.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.