Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Potato Independent Purchaser Survey
A potato independent purchaser survey creates governed market evidence from recurring commercial buyers without allowing one participant or interest to control the result. MassGain tracks eligibility, geography, product scope, confidentiality, coverage, concentration, response, and methodology so the panel's representativeness remains visible.
Market Data
How to read this market
Potato independent-purchaser-survey data collects purchase volume, value, prices, contract and free-buy activity, quality, and market observations from a governed buyer panel. The market object is the eligible purchaser submission linked to contributor role, region, product, reporting period, confidentiality controls, and evidence requirements.
Use the data to build balanced market indicators while tracking response rate, contributor concentration, related-company exposure, missing sectors, revisions, and exclusions. Separate survey administration from analytical weighting so representativeness remains visible.
Data Module
Potato Independent Purchaser Survey
Market objectgoverned purchaser panel
Primary measuresprice, volume, value, activity
Key dimensionscontributor, region, product, period
Commercial useindependent market evidence
Governanceeligibility, confidentiality, concentration
Compare withtarget-market coverage and transactions
Analysis
Why this matters
A survey can be independent yet still unrepresentative if a few large buyers dominate the panel or important regions are absent. Raw response count is therefore weaker than coverage and concentration analysis.
Commercial interpretation should show who the panel economically represents without exposing identities. A stable balanced panel is especially valuable for distinguishing market movement from changes in respondent mix.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 16, 2026Latest MassGain publication
Potato market steady for now; Russia’s smaller crop is the salient risk
Spot prices are flat and USDA terminal reports read ‘market steady,’ but a renewed forecast for a smaller Russian harvest and recent regional harvest stress leave seasonal import timing and storage losses as the key uncertainty.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This page is for analysts and market researchers designing an independent potato purchaser survey that is not controlled by a single buyer, supplier, processor, or trade interest. MassGain defines the target market, contributor eligibility, product coverage, geography, reporting frequency, transaction evidence, confidentiality, weighting, governance, and publication rules.
It supports balanced panels and current panels, tracks corporate relationships, and prevents duplicate submissions from related entities or shared procurement offices. Researchers can measure purchase volume, value, prices, contract and free-buy activity, quality, delivery timing, and market expectations while keeping respondent identities protected. The suite makes contributor concentration, response rates, missing segments, revisions, and exclusions visible, allowing users to assess representativeness rather than relying on the survey label.
It also separates survey administration from analytical interpretation and preserves a complete audit trail. MassGain does not guarantee universal participation or provide legal assurance of independence. It provides a governed survey infrastructure that helps create a credible physical-market evidence base whose methodology, controls, and limitations can be examined by professional users.
Use Case
A research consortium launches a UK potato purchaser survey after several legacy reports disappear. MassGain verifies contributor independence, balances processors and wholesalers by region, detects overlapping submissions from one corporate group, and publishes coverage metrics with the resulting price and volume indicators.
FAQs
What makes a purchaser survey independent?
Neutral governance, explicit eligibility, balanced representation, protected submissions, and transparent methodology support independence.
How are related companies handled?
Corporate relationships and shared purchasing structures are reviewed to prevent duplicate or disproportionate representation.
What should be published with the results?
Coverage, response, concentration, methodology, revisions, and limitations should accompany the indicators.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.