Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Potato Market Data Coverage
Potato market data coverage measures how completely important commercial exposures are represented by timely, defined evidence. MassGain distinguishes observed, proxied, stale, modeled, and missing information across regions, products, plants, and data types so large datasets do not hide critical blind spots.
Market Data
How to read this market
Potato market-data-coverage data measures how completely the important physical and financial exposures in a potato supply chain are represented by timely evidence. The market object is coverage across prices, crops, stocks, quality, trade, shipments, freight, demand, contracts, and supplier performance by region, plant, specification, and period.
Use the data to identify blind spots by spend, volume, risk, geography, and update frequency. Distinguish directly observed information from proxies, stale series, modeled values, and unknowns so large datasets do not create false confidence when critical sourcing basins remain poorly covered.
Data Module
Potato Market Data Coverage
Market objectobserved market-risk coverage
Primary measurescoverage by volume, spend, and geography
Key dimensionsregion, product, plant, data type
Commercial useintelligence and risk prioritization
Coverage statusobserved, proxied, stale, missing
Compare withdecision impact and exposure size
Analysis
Why this matters
Data volume and data coverage are not the same. Thousands of observations from two liquid terminal markets can leave a company poorly informed about a smaller rural basin that supplies a critical processing plant.
Commercial interpretation should weight missingness by business consequence. Sparse evidence around a high-value or non-substitutable exposure warrants wider risk ranges and more research than a missing series in a low-impact market.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 16, 2026Latest MassGain publication
Potato market steady for now; Russia’s smaller crop is the salient risk
Spot prices are flat and USDA terminal reports read ‘market steady,’ but a renewed forecast for a smaller Russian harvest and recent regional harvest stress leave seasonal import timing and storage losses as the key uncertainty.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This page is for procurement and market-intelligence teams that need to understand whether their potato data cover the exposures capable of creating financial or operational loss. Market data coverage is not just a count of series; it is the proportion of relevant regions, products, suppliers, plants, time periods, and market stages represented with timely, usable evidence.
MassGain inventories internal and external sources across prices, acreage, production, stocks, quality, trade, shipments, processing, demand, freight, contracts, and supplier performance. It measures coverage by volume, spend, geography, specification, update frequency, and confidence. Procurement can identify blind spots before a sourcing event. Risk teams can see whether a critical plant depends on a market with sparse reporting. Finance can distinguish modeled values from observed ones, while analysts can target new contributors and sources where uncertainty is concentrated.
High row counts can still hide weak coverage if observations cluster in one easy-to-measure market. MassGain preserves missingness rather than filling every gap with unsupported estimates. It provides a transparent coverage scorecard showing what is observed, proxied, stale, or unknown, allowing teams to allocate research effort and apply wider risk ranges where evidence is genuinely limited.
Use Case
A distributor believes it has broad market visibility because it receives thousands of price records. MassGain shows 85% come from two terminal markets, while the company’s highest-risk rural sourcing regions have little quality or freight data. The team adds regional contributors and increases contingency buffers until coverage improves.
FAQs
What does potato market data coverage measure?
It measures how completely relevant exposures are represented by timely, defined, and usable data.
Why can a large dataset still have poor coverage?
Observations may cluster by region, product, contributor, or time while critical areas remain unseen.
How does MassGain treat missing data?
It labels gaps and proxies explicitly rather than converting uncertainty into invented precision.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.