Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Potato Price by Variety
Potato price by variety compares market values for specific potato genetics within matched regions, crop periods, quality levels, and delivery terms. MassGain connects variety spreads with seed, acreage, production, storage, processor demand, and actual recovery so buyers can distinguish scarcity premiums from broad category movement.
Market Data
How to read this market
Potato price by variety compares market values for specific potato genetics within matched regions, crop periods, quality levels, channels, and delivery terms. Variety should remain explicit because yield, dry matter, sugar profile, shape, storage behavior, disease risk, and end-use approval differ materially across fresh, fry, chip, starch, seed, and dehydrated markets.
Use variety-level prices with seed supply, acreage, production, storage, processor demand, and actual recovery or packout. This allows procurement and growers to distinguish a true varietal scarcity premium from a broad category move and to evaluate substitutes on finished or saleable economics.
Data Module
Potato Variety Price Monitor
Varietyspecific potato genetics
Regioncrop and sourcing basin
Marketfresh, fry, chip, starch, seed, or other
Basiscontract, spot, FOB, or delivered
Contextacreage, storage, quality, demand
Decision usevarietal value and substitution
Analysis
Why this matters
Variety prices can diverge even when the overall potato market is stable because seed, acreage, storage performance, and processor demand are variety-specific. A cheaper substitute may not be cheaper after recovery, waste, or customer approval. Commercial value should therefore be measured against the end use the genetics can actually serve.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 16, 2026Latest MassGain publication
Potato market steady for now; Russia’s smaller crop is the salient risk
Spot prices are flat and USDA terminal reports read ‘market steady,’ but a renewed forecast for a smaller Russian harvest and recent regional harvest stress leave seasonal import timing and storage losses as the key uncertainty.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This page is for processors, growers, procurement teams, seed planners, distributors, and analysts that need potato prices separated by variety. Variety-level pricing reflects differences in agronomic performance, regional acreage, seed availability, dry matter, sugar profile, shape, size, storage behavior, disease risk, customer approval, and suitability for fries, chips, starch, seed, or fresh use.
MassGain compares varieties within matched regions, crop periods, quality levels, market channels, and delivery terms. This allows users to distinguish a performance or scarcity premium from a broad supplier claim. A more expensive variety may create lower finished-product cost through stronger recovery, better storage, or customer acceptance, while a cheaper substitute may require more energy, waste, or qualification work. The platform connects price spreads with production, acreage, seed supply, crop quality, processor demand, and plant results.
The analysis supports grower contracts, variety selection, supplier allocation, product trials, and standard costing. Procurement can identify where a premium is justified, growers can compare expected market returns, and processors can reserve scarce varieties for the products that derive the most value. MassGain does not certify varietal identity or guarantee processing performance. It provides independent market evidence that helps teams compare commercial value rather than treating all potatoes as one interchangeable commodity.
Use Case
A fry processor compares a premium long-tuber variety with a cheaper approved alternative. MassGain combines variety prices, acreage, storage outlook, solids, cut recovery, and freight. The premium remains economical for long-cut products, while the substitute is assigned to standard cuts where its lower price creates better value.
FAQs
What drives potato price differences by variety?
Acreage, seed, yield, quality, storage, processing traits, customer demand, region, and contract structure all matter.
Is the lowest-priced variety always cheaper to use?
No. Recovery, quality, energy, waste, freight, and customer acceptance can change cost per finished unit.
How does MassGain support variety comparisons?
It connects matched market prices with acreage, crop conditions, quality, storage, demand, and actual operating performance.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.