Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Potato Supplier Risk Assessment
A potato supplier risk assessment evaluates whether a processor can reliably deliver the required product, volume, and service through changing market conditions. MassGain links plant footprints and sourcing regions to crop, storage, availability, and price signals so procurement can identify correlated dependencies and prioritize mitigation.
Market Data
How to read this market
A potato supplier risk assessment evaluates whether a processor can reliably deliver the required product, volume, and service through changing market conditions. It should consider plant footprint, sourcing regions, crop and storage exposure, variety dependence, capacity, logistics, contract coverage, service history, and alternate production.
MassGain provides the external physical-market layer for that review, linking each supplier footprint with regional price, supply, crop, and storage conditions.
Data Module
Supplier risk assessment context
Plant footprintproduction-site dependence
Sourcing regionsunderlying crop exposure
Capacitycommitted and backup production
Quality and servicehistorical execution
Contract coveragefirm versus flexible volume
Decision useaward, mitigation, and contingency planning
Analysis
Why this matters
Supplier risk is often correlated beneath the vendor level. Several plants can share the same crop basin or storage network, while a higher-priced supplier may offer genuinely independent capacity and better resilience.
MassGain helps reveal those shared dependencies. The analytical goal is to compare the economic cost of diversification with the operational loss that a concentrated disruption could create.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 10, 2026Latest MassGain publication
Potato prices quiet at $30/cwt as regional harvest damage buzzes beneath the surface
Market indicators are stable, but reporting from Europe and select growing areas shows real, localized crop stress — a reminder that steady headline prices can mask uneven physical risk.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This is for QSR and restaurant procurement teams that need a structured assessment of whether a potato supplier can deliver the required product, volume, and service through changing market conditions. A potato supplier risk assessment examines more than financial or contractual status. It considers the supplier’s processing plants, raw-potato sourcing regions, crop and storage exposure, variety dependence, capacity, logistics, contract coverage, service history, alternate production options, and concentration within the restaurant system. MassGain’s potato data suite supplies the independent physical-market evidence needed to evaluate those risks in context.
A supplier may appear diversified while several plants depend on the same growing basin, storage network, or critical processing variety. Another supplier may carry a higher price but offer multiple plants, stronger regional balance, and better access to replacement supply. MassGain helps procurement map each supplier’s footprint to regional benchmarks, crop progress, storage quality, supply availability, and historical disruption patterns. Internal teams can then add audits, fill rates, quality performance, contractual rights, and financial review.
The assessment supports tenders, quarterly business reviews, volume allocation, contingency planning, and supplier-development priorities. It can identify which delivery periods require earlier nominations, backup capacity, or closer monitoring and which risks are adequately mitigated. MassGain does not approve suppliers or assign a universal risk rating. It provides a traceable market layer that helps restaurant buyers compare resilience, distinguish localized exposure from broad market pressure, and direct qualification or mitigation work toward the suppliers and plants where a disruption would matter most.
Use Case
A restaurant chain is considering whether to renew most of its fry volume with an incumbent supplier or divide the award with a newer processor. The incumbent has strong service history but relies heavily on one plant and a storage-challenged growing basin. MassGain shows the alternate supplier has two plants drawing from better-balanced regions, although its freight is higher. Procurement combines this evidence with audits, product trials, fill rates, and contract terms, then retains the incumbent for core nearby volume, awards a meaningful secondary share, and reserves contingent capacity for the late-storage window.
FAQs
What should a potato supplier risk assessment cover?
It should cover plant and regional exposure, crop and storage risk, capacity, quality, logistics, service, contract coverage, concentration, and alternate supply.
How does regional potato risk affect a supplier?
A supplier concentrated in one growing basin may face simultaneous quality, availability, cost, and allocation pressure across several products.
Does MassGain automatically approve or reject suppliers?
No. It provides independent market evidence that procurement can combine with audits, contracts, financial review, and performance data.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.