Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Potato Wholesale Price Index
A potato wholesale price index measures movement across a defined basket of wholesale markets using transparent constituents, weights, units, and methodology. MassGain keeps the underlying regions, varieties, grades, sizes, and packages visible so buyers can see whether the headline move matches their actual exposure.
Market Data
How to read this market
A potato wholesale price index measures price movement across a defined basket of wholesale potato markets using transparent constituents, weights, units, and methodology. The basket can include multiple regions, varieties, grades, sizes, packages, and shipping bases.
MassGain preserves the underlying observations and physical-market context so distributors can see which constituents drove the headline and whether they match the products actually purchased.
Data Module
Wholesale price index context
Basketdefined wholesale potato constituents
Weightscontribution of each market
Regionsorigins represented
Product mixvarieties, grades, sizes, and packs
Historical seriesmovement through time
Decision usecontracts, budgets, and category monitoring
Analysis
Why this matters
An index can rise because one narrow market tightened while other potato products remained stable. Applying the headline mechanically can therefore overstate cost pressure for buyers whose exposure differs from the basket.
MassGain helps make the index auditable. The analytical value lies in constituent inspection and matched use: the reference should be applied only where product and regional exposure align.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 10, 2026Latest MassGain publication
Potato prices quiet at $30/cwt as regional harvest damage buzzes beneath the surface
Market indicators are stable, but reporting from Europe and select growing areas shows real, localized crop stress — a reminder that steady headline prices can mask uneven physical risk.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This is for potato distributors, wholesalers, category managers, and analysts who need a repeatable measure of wholesale potato price movement rather than a collection of individual quotes. A potato wholesale price index combines defined constituent markets—such as regions, varieties, grades, sizes, packages, and shipping bases—under a transparent methodology. MassGain’s potato data suite preserves the observations, weights, timestamps, historical series, and physical-market context behind the index so users can understand what moved and whether the change is relevant to their business.
An index is most useful when its coverage matches the products being purchased. A broad wholesale measure may rise because large russet cartons tightened in one region while red potatoes, smaller packs, or other origins remained stable. MassGain allows users to inspect constituent contribution, regional dispersion, freshness, and crop or storage factors rather than applying the headline mechanically. Distributors can map branches and supplier agreements to the appropriate index or constituent, then add freight, handling, and package-specific costs.
The index supports customer escalators, supplier reviews, category budgets, margin analysis, and recurring market reports. MassGain does not claim one index represents every wholesale potato transaction. It provides a governed reference that helps teams measure direction consistently, identify the markets driving the change, and avoid repricing unrelated products from a narrow or temporary movement.
Use Case
A foodservice distributor’s supplier cites a 7% rise in a national wholesale potato index to justify increasing every SKU. MassGain’s constituent view shows most of the increase came from large russet cartons in one western region, while the distributor mainly buys red potatoes and smaller russet packs from two stable origins. Procurement accepts an adjustment only on the exposed products, leaves the other lines unchanged, and revises the contract to reference matched index components rather than the broad headline.
FAQs
What does a potato wholesale price index measure?
It measures price movement across a defined basket of wholesale potato markets using stated constituents, weights, units, and methodology.
Why should users inspect index constituents?
The headline may be driven by one region, size, variety, or package that does not match the buyer’s actual exposure.
How can an index be used in a contract?
The agreement should specify the matched index, observation period, averaging method, lag, adjustment rules, and treatment of revisions.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.