Current UCUI
68/100
Moderate-High Uncertainty
+4 points from prior reading
Potato Market Intelligence
Restaurant Potato Cost Benchmark
For restaurant procurement teams, restaurant potato cost benchmark helps benchmark the raw-potato component of restaurant products against matched regional physical markets. MassGain connects the decision to matched regional benchmarks, crop and storage conditions, contract timing, freight, and supplier exposure so commercial assumptions remain explainable.
Market Data
How to read this market
A restaurant potato cost benchmark is the matched physical-market reference used to evaluate the potato component of a finished restaurant product. It should reflect product, supplier plant, sourcing region, crop period, contract channel, and delivery basis.
MassGain provides regional potato benchmarks, historical ranges, and crop and storage context so procurement can isolate raw-material movement before adding processing, packaging, freight, yield, and service.
Data Module
Restaurant potato benchmark context
Productfries, hash browns, wedges, or fresh potatoes
Supplier plantproduction source
Regional marketrelevant potato benchmark
Crop periodexposure and contract window
Delivered adjustmentsfreight, yield, and service
Decision usenegotiation, invoice review, and budget
Analysis
Why this matters
One potato benchmark cannot explain every restaurant case price because the finished product embeds processing and delivery costs and suppliers can source from different markets. A regional benchmark can still be a strong anchor if the basis and timing are matched correctly.
MassGain helps procurement validate the commodity component without pretending it equals the supplier's full cost. The residual then becomes the correct place to examine conversion, packaging, logistics, and margin.
Signal 01
Usable Crop Uncertainty Index
UCUI translates crop and market complexity into a simple uncertainty signal. Higher readings indicate greater uncertainty—not necessarily higher prices.
Understand uncertainty. Anticipate risk. Act earlier.
UCUI is designed to analyze potato-industry publications and data signals across regions, varieties, weather, disease, storage, supply, and demand.
WeatherHigh
DiseaseHigh
StorageMedium
SupplyMedium
Single-day snapshot based on a scan of 11,500+ web and social signals. Get historical and real-time data by clicking the button below.
The MassGain Daily
Today’s market analysis.
A daily editorial synthesis of physical potato data, crop signals, market reporting, and what participants should watch next.
September 10, 2026Latest MassGain publication
Potato prices quiet at $30/cwt as regional harvest damage buzzes beneath the surface
Market indicators are stable, but reporting from Europe and select growing areas shows real, localized crop stress — a reminder that steady headline prices can mask uneven physical risk.
Signal 02
MassGain Potato Index
Independent physical-pricing intelligence and market-trend analysis for procurement, forecasting, contracting, and scenario planning.
Core Russet Carton Median
312.45 USD/MT
Latest qualifying physical-market observation
+4.75 (+1.55%)
Price discovery for the physical potato market
MPI is designed to track physical pricing data, price trends, deltas, and divergences across regions and potato types.
Series window45 days
Current public coverageCore russet cartons
Primary source basisQualifying USDA physical rows
UnitUSD per metric tonne
Single-day snapshot based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varieties by clicking the button below.
Signal 03
MassGain Spot Reference
An independent spot reference designed for price discovery, contract discussions, procurement comparisons, and risk modeling.
Russet Burbank — U.S. Midsize
305 USD/MT
Demonstration reference format
+1.6% WoW · Confidence: High
A trusted benchmark for pricing, contracts, and risk
MSR is intended to use real transactions and verifiable physical-market data to support negotiations, price checks, contracting, and risk models.
ProductRusset Burbank
SpecificationU.S. midsize, 40–70 count
Reference typePhysical spot benchmark
StatusIn development
Based on most recent 45 days worth of data. Limited to US Russets only. Get more complete, global data about all varities by clicking the button below. Full access also includes historical data -- including depreciated NYMEX/CBOE/EEX spot references -- projections, trends, and AI-driven insights.
The MassGain Product Ladder
From insight to intelligence to action
Four integrated products built for the physical potato market, delivered through public pages, reports, exports, dashboards, and API access.
1
Content
Original research, commentary, aggregated news, and market updates.
- What matters right now?
- What is happening out there?
2
UCUI™
Usable Crop Uncertainty Index: an AI-powered signal of crop risk and market uncertainty.
- Understand uncertainty
- Anticipate risk
- Act earlier
3
MPI™
MassGain Potato Index: independent physical-pricing intelligence and trend analysis.
- Price discovery
- Regional trends
- Procurement planning
4
MSR™
MassGain Spot Reference: an independent benchmark for price discovery and risk modeling.
- Contracts
- Negotiations
- Risk models
Content + UCUI + MPI + MSR + API access
Get historical series, regional detail, constituent data, exports, alerts, and direct data access.
Overview
Who is this for?
This is for QSR and restaurant procurement teams that need an independent reference for judging whether the potato portion of a restaurant product price is competitive and market-supported. A restaurant potato cost benchmark should reflect the specific product, supplier plant, sourcing region, crop period, contract channel, and delivery basis behind the purchase. MassGain’s potato data suite provides regional potato benchmarks, historical ranges, crop and storage context, and constituent detail so buyers can compare supplier pricing with the physical market that actually serves their restaurants.
The benchmark is most useful when it is separated from the rest of the finished-product cost. Fries, hash browns, wedges, and fresh potatoes also include processing, oil, packaging, freight, handling, service, and supplier margin. MassGain helps procurement isolate the raw-potato component and determine whether an increase is broad, regional, temporary, or limited to a particular plant or delivery window. Buyers can then add internal freight, yield, waste, and serving-size information to translate the benchmark into delivered case cost or cents per serving.
The analysis supports tenders, renewals, invoice validation, menu-cost reviews, and supplier negotiations. It also creates a consistent baseline for comparing suppliers whose plants face different regional conditions. MassGain does not reveal private supplier costs or prescribe a final restaurant price. It provides the transparent agricultural-market layer needed to validate commodity claims, document assumptions, and avoid using a generic potato index for a highly specific procurement exposure.
Use Case
A restaurant chain receives an 8% hash-brown increase from a supplier citing potato inflation. MassGain shows the matched regional potato benchmark rose 3% during the relevant contract window, while packaging increased separately and freight remained flat. Procurement accepts the supported potato and packaging components, rejects the residual increase, and writes the matched benchmark and review dates into the renewal.
FAQs
What makes a restaurant potato cost benchmark relevant?
It should match the product, supplier plant, sourcing region, crop period, contract channel, unit, and delivery basis.
Can one potato benchmark explain the full restaurant case price?
No. Processing, oil, packaging, freight, service, yield, and supplier margin should be evaluated separately.
How can buyers use the benchmark in negotiations?
They can compare the supplier’s commodity claim with matched market movement and limit adjustments to the genuinely exposed volume and period.
Put this market intelligence to work
Get historical data, regional detail, benchmarks, alerts, exports, and API access tailored to your procurement
and market-analysis needs.
Data and Methodology
Professional market-data standards
MassGain is building transparent public market infrastructure. Each live metric will identify its date, unit, coverage, methodology, and source basis.
Data provenance
MassGain uses public, licensed, contributed, and independently derived physical-market information. Source availability and publication schedules vary.
Timing and revisions
Figures may reflect the latest available observation rather than a same-day transaction. Source data and MassGain calculations may be corrected, restated, or revised.
Not transactional pricing
MassGain figures are informational reference values and do not constitute executable bids, offers, settlements, or guarantees that a transaction can occur at the displayed value.
No individualized advice
Content and data are provided for informational and analytical purposes and do not constitute financial, investment, legal, trading, or individualized procurement advice.
Independent publication
Certain observations may be derived from USDA reports. MassGain is independent and is not affiliated with or endorsed by the USDA.
Commercial use and licensing
Public display does not grant rights to reproduce, redistribute, republish, or incorporate MassGain indices or references into commercial products or contracts without authorization.